Platform, platform, platform. The blogosphere is filled with that word. An unpublished writer must have a platform to get an agent or a publisher. Your blog doesn’t have ten thousand followers? Don’t even talk to an agent or a publisher. You can’t write.
In late December I received an Annual Report from WordPress (another reason why I love WordPress). Let me share my stats. I had 8,300 views in 2012. I posted 89 new essays (for a total of 140 in the 15 months since I started my blog). My busiest day was October 17, 2012, with 117 views. My most popular post was titled, “What Drives Your Main Character?” My most commented-upon post was, “Are You NaNoing This Year.”
My posts have been viewed by people in 102 countries, with the U.S., the United Kingdom and Canada showing the most views.
What do all these stats mean? Judging by the numbers, I am a rank amateur who has no right to call myself an author. That’s the trouble with numbers. I don’t spend my day promoting my blog posts on social media. I don’t have the time. There are only two numbers that mean anything to me: my word count on my Work in Progress and the number of blog posts (I try to blog every three days) I generate. My expectations are low, but realistic. I’d rather spend my energy writing the best book I can and sharing what I’ve learned with the good people who are kind enough to read my blog. The big platform benchmarks touted on blogs mean little to me. They’re not worth the price.